The image shows a carefully composed sympathy bouquet standing upright against a plain white background, allowing its mix of white and green tones to speak softly but clearly. At the forefront, countless daisy-like white chrysanthemums cluster closely together, their petals clean and bright, arranged in concentric layers around vibrant yellow-green centres that add subtle colour without disturbing the bouquet's gentle mood. Rising sensitively among them are several elongated lily buds, each one still closed, their firm, smooth petals edged in creamy white and fading into pale green at the base, capturing a sense of promise and new beginnings even in times of loss. Threaded delicately throughout the arrangement are sprays of baby's breath, each branched stem carrying clouds of tiny white flowers that mimic a fine mist drifting over nearby Clerkenwell Green on a cool day, giving the bouquet a soft halo and additional volume. Surrounding this is a frame of lush, glossy foliage, likely ruscus or salal, whose rich, dark green leaves fan outward to provide depth and a grounding contrast to the pale flowers. The stems are gathered tightly at the base and wrapped in a layer of warm brown kraft paper, its crinkled, slightly rustic texture suggesting something honest and handcrafted, the kind of work you might watch being made in a local studio near Farringdon. Over the paper lies a smooth, transparent layer of lightly crinkled cellophane, adding a protective shine and catching small highlights of light. The bouquet feels composed and dignified, ideal for expressing sympathy to someone in Clerkenwell, bringing a quiet sense of purity, peace, and remembrance without being overly ornate or showy.
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A tranquil white and green bouquet is photographed upright against a flawless white background, every stem and petal clearly visible as if displayed on a counter in a Clerkenwell florist's shop. The design is dominated by daisy-like white chrysanthemums, gathered in generous clusters that create a pillowy, almost cloud-like surface. Each flower has finely layered, snow-white petals surrounding a fresh yellow-green centre, giving the arrangement a gentle brightness rather than a harsh contrast. Rising from among these softer forms, several tall lily buds stand elegantly, their elongated shapes and tightly closed petals painted in tones of pale green blending softly into creamy white near the tips. They suggest a future unfurling of fragrance, a quiet symbol of ongoing life. Interwoven between both lilies and daisies, tiny heads of baby's breath appear in loose, airy sprays, their numerous miniature white blooms filling gaps like a delicate lace. Around the edges, glossy dark green leaves arch outward, providing structure and depth, balancing the whiteness with a calm, leafy frame. The stems are bound together at the base and wrapped in natural brown kraft paper, its crinkled surface and warm hue giving a slightly rustic, comforting feel that recalls independent shops near Exmouth Market. Over this sits a protective layer of clear, softly crinkled cellophane, catching gentle highlights and ensuring the flowers remain pristine during delivery across Clerkenwell. The bouquet, compact and balanced, conveys tenderness and respect, making it especially suited to sympathy occasions, memorials, or sending a message of support when words alone feel too small.

PURE ELEGANCE£65.00

  • Handcrafted by Your Local Florist
  • Freshly Made to Order
  • Delivered by Hand, Not Courier
  • Guaranteed to Impress
  • Same-Day Delivery - order by 3PM for delivery today
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Pure Elegance is a timeless white bouquet that brings calm, beauty and sophistication to any space. Handcrafted by Flower Delivery Clerkenwell, this graceful arrangement features snow-white lilies, delicate spray chrysanthemums and airy gypsophila, creating a soft, romantic look that suits birthdays, anniversaries, sympathy gestures or simply saying "I'm thinking of you".

Each bouquet is artfully arranged using fresh, premium stems and delivered in bud wherever possible, so you can enjoy watching the lilies and chrysanthemums slowly open and reach their full beauty. Our 5-day freshness guarantee means your Pure Elegance bouquet will stay radiant for longer, offering exceptional value and peace of mind.

Perfect for homes, offices and special occasions across Clerkenwell, this white flower bouquet complements any décor, from modern minimalist to classic interiors. It makes an ideal gift when you want to send a thoughtful, understated yet luxurious arrangement.

We offer reliable next-day flower delivery in Clerkenwell for orders placed before 4pm, making last-minute gifting easy. As some flowers are seasonal, we may substitute with blooms of similar colour, size and quality to ensure your bouquet always looks full, fresh and beautifully styled. Choose Pure Elegance for a chic, premium white bouquet that will brighten their day and leave a lasting impression.
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  • Google * * * *

    The funeral flowers were lovely, well done.

    S
  • Google * * * * *

    Ordered the flowers to be delivered to friends in Oxford. The bouquet were delivered early in the morning and the company sent an email to notify me. Pretty convenient. Thank you.

    J
  • Google * * * * *

    Elegant bouquet. You could definitely tell that it's been created by experienced florists.

    P

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